The Countdown To A COVID Christmas For Small Business And What You Might Need To Consider
We are all juggling the ever-changing COVID restrictions be it pivoting, going online, only selling local, or sadly closed until further notice. However, what I want to encourage us all to do is [...]
A Simple And Free Content Planning Tool To Drive Leads and Sales
Business has been challenging for quite some time now and I know I for one, have had my attention drawn to generating new leads and supporting existing clients, rather than working on planning. [...]
Three compelling reasons to pitch a story to your local media
When I mention local print media to clients, I receive one of a few reactions in no particular order; Does anyone read the paper anymore? (face of disappointment) But what about national [...]
Marketing and Sales
Marketing and Sales – which is letting you down? Are you guilty of a mistake that is impacting both? You may easily be able to answer this, or you may ponder what each one is, or you might start [...]
Tax Time Tips To Stop The EOFY Rush
It doesn’t matter whether you are new to business or a dab hand, June 30 generally causes angst for business owners in one way or another. But I want to share a few ways to take the focus from [...]
Me, Myself and Marketing for I
Warning – a rather direct and to the point blog, not for those that like fluffy advice or think that marketing is about their likes and dislikes. It concerns me when I see posts in business [...]
Marketing Plans – What Are They and Why Bother?
I have seen a lot of plans in my time – new clients handing me a plan they have written or had written for them that is pages and pages long, spreadsheets, graphs, you name it. And guess what [...]