Three compelling reasons to pitch a story to your local media
When I mention local print media to clients, I receive one of a few reactions in no particular order; Does anyone read the paper anymore? (face of disappointment) But what about national [...]
Want To Stand Out From The Noise?
Want to stand out from the noise? Want to become known and famous for something? Read on! There are plenty of marketing strategies around; think social media, flyers, websites, e-newsletters, [...]
Spotting the Story ~ How to Score Your Media Win
I wanted to share this recent coverage for one of our clients, not to show off but to share the purpose behind it. Business owners often struggle with finding a story in their business, [...]
We are looking for number 5!
Known as #5 at the moment, but once found, will become a valuable part of the Little Black Book Marketing team! Are you our Number 5? What makes you our #5? You love to people watch. You are [...]
Marketing To Stand Out In A Crowd, Is An Attitude
No tricks, no secret formulae – the no investment, no debt way I launched a profitable business. I have shared this story once before at a conference where the title of my speech was ‘5 low cost [...]
